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May 6, 2016

Lead Generation Company Brings the Sunshine to Solar Product Provider


They may be new in the energy industry, but this Sydney-based electricity retailer is rapidly hitting the Australian market with their integrated energy solutions. The current lead generation campaign they are running with Callbox is beaming with rays of potential in providing full energy service to Australian consumers.
“Put the lights on”
Summary
The first month, a single seat campaign was launched in July 2015. The main call objective was to set a face-to-face appointment for the client with prospects bearing the discussion on the best solutions to lower down energy bills. The initial month generated 28 leads. The impressive production of leads from the initial month of calling inspired enough trust and confidence from the client that they recommended our service to their sister company, a Clean Energy Regulator service provider. Callbox worked well and delivered the same amount of hard work and professionalism to the latter which resulted to a very good number of leads of 150, and renewal for another month.

Related: How to Effectively Market Your Solar Products in Genius Ways
The 2nd month ran with 3 calling agents, and added 3 more campaigns which the client branded as “special campaigns”, generating a total of 79 leads. Month 3 finished with 96 leads. All these were achieved through the collaborated resources of both the client’s sales team who drove so much vigor in sharing knowledge with the callers, coupled with Callbox’s multi channel marketing processes.

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